Save The Children

Save the Children exists to help every child reach their full potential, working in over 100 countries making sure children stay safe, healthy and keep learning. The charity moved their creative production in house and chose to partner with Pureprint to support them in their direct mail services due to our expertise within the Charity Sector.

The Children Now publication is a global collection of inspiring stories which is mailed to around 200k supporters to give them an insight into how their donations are helping to make a difference to children around the world.

Our direct mail experts support their marketing team in processing their data for the mailing including a full data health check, print and mailing of multiple elements including letter, magazine and leaflet.

Pureprint Group also used its expertise in postage to ensure Save the Children used the best possible postage rate along with using a Tri party Agency Agreement with Royal Mail to mitigate as much of the VAT on the postage as possible. This way Save the Children didn’t have to reclaim the VAT after the campaign giving a much more effective cash flow from the mailing.

Pureprint Group was the chosen supplier for the Children Now campaign due to us delivering them a dedicated Account Manager, sharing our expertise in sustainability, our vast experience within the charity sector and offering alternative innovative pack solutions that made the mailing a more cost effective campaign than ever before.

“We’ve worked with Pureprint several times, and they always provide a great service. They balance competitive pricing with a high-quality product. Pureprint are efficient but also flexible and have been incredibly understanding and accommodating to our requirements as a charity.” Senior Retention Manager, Save the Children