Ryder Cup

As the managed service partner for the European Tour including the Ryder Cup we produce all printed collateral for the major events including the Ryder Cup held at Le Golf National, Paris in 2018.

It is a complex project with nearly 70,000 individual orders picked, packed and despatched from our fulfilment centre, each pack being scanned and tracked as 350,000 tickets were sent to addresses across Europe, USA and the rest of the world.

Ticketing required integrating our workflow with the ticketing agency order processing system utilising our Purity Event Management software, which gives full traceability and order matching. The software allows integration with two ticket sales engines, enabling us to print and distribute tickets with additional items such as lanyards, parking passes, wristbands, travel passes and hospitality materials.

For example, over 50k lanyards were produced with over 25+ variations. The type of ticket package purchased by the customer dictated the lanyard version and the specific version of a number of other items they were sent. This assisted in the four way sight security match by officials at the tournament.

As well as printing the 350,000 personalised tickets, the Players Guide, Media Information Booklet, Media Photographers Guide and 45,000 copies of the Ryder Cup Programme were printed. Menu cards, place cards, scorecards, lanyards, luggage tags and vehicle decals were also part of the package. Our account management team also managed overnight draw sheet production in Paris, delivering to the course by 4.00am each morning.

Pureprint’s GDPR compliance, ISO 27001 Information Security accredited workflows, Purity Event Management software and award winning print quality mean we are the print partner the Ryder Cup needs to run a successful tournament.